Client: equaTEK Interactive, Inc.
Date completed: April 2010
What we did
Brand & product launch strategy
Print collateral design
Background
equaTEK engaged littleHive to develop a go-to-market strategy for a complex online software platform for ecommerce that they had developed. We worked with their leadership team to define a strategy and product launch plan that would enable them to move forward. The Go Buy Rochester Project is the result of that effort.
littleHive designed and produced the program launch brochure and a Merchant Recruitment insert for the brochure.
